Hiền Đức
Hien Duc Group
Our Story
Over 20 years has passed since our first appearance in the international market. Having experienced many difficult times and hard challenges, it has been proven that persistent efforts on the part of management and staff have turned Hien Duc Group into a leading property development and investment company in Vietnam.

HIEN DUC GROUP, formerly known as the Moscow International Trade Center, was founded in May 1995, by former entrepreneur Le Ngoc Huong - the former president of Vietnamese Association in Russian Federation (2004 - 2009), who established and developed the “Vom Market” in Moscow, a large business location of a community of tens of thousands of Vietnamese migrants in the Russian Federation during the period from 1995 to 2009.

The “Vom Market” has become Russia’s largest outdoor trade centre with thousands of sales kiosks and a wholesale market providing goods to retail markets across Russia and the former Soviet Union (SNG). Thousands of Vietnamese merchants have successfully started up at the “Vom Market”, contributing to the prosperity of their own families and the homeland. After the success of the “Vom Market” in Moscow and the “Dorm” system of dormitories and utilities for the Vietnamese community, Mr. Le Ngoc Huong with his associates returned to the country to take part in the homeland’s development by establishing Hien Duc Joint Stock Company in 2004.

23 YEARS
of Foundation and Development
MILESTONES IN HIEN DUC GROUP’S HISTORY
May 1995
The Founder - entrepreneur Le Ngoc Huong started his business in the Russian Federation with the foundation of the Moscow International Trade Center Group and the placement of the first containers (kiosks) to open the “Vom Market” in Moscow.
2000
“Vom Market” was further developed and expanded. Five years after its foundation, the “Vom Market” had become the largest outdoor trade centre of the Vietnamese people in Moscow, in particular and the Russian Federation, in general, bringing livelihoods to tens of thousands of Vietnamese migrants in the Russian Federation.
2004
Given the success of the “Vom Market” in Moscow, Le Ngoc Huong was honoured to be assigned by the Ministry of Foreign Affairs, the Embassy of Vietnam in Russia, and elected by the Vietnamese community in Russia to be the first president of the Vietnamese Association in the Russian Federation and the autonomous republics.

For more than five years acting as the highest leader of the Vietnamese Association and the Vietnamese community in the Russian Federation, President Le Ngoc Huong had kept himself focused on all aspects of the Association’s work, ranging from the Association’s organizational structure, strengthening with the establishment of the Association Office and the Journal of Solidarity as the Association’s Official Organ; the development of grassroots chapters with the first 9 professional societies and 11 grassroots chapters, which have now been increased to 28 grassroots chapters in almost all large provinces and cities in Russia; the promotion of socio-cultural activities, including people to people diplomacy and humanitarian charity; and the attention to community security, as well as financial and economic affairs, of the Association.
2004
Le Ngoc Huong and his associates returned to the homeland to establish Hien Duc Joint Stock Company (currently, Hien Duc Group)
The period from 2006 to 2007
A series of projects with prime locations nationwide were approved to be invested in by Hien Duc Group
2009
Hien Duc Group incorporated the subsidiary named Viet Nga Fresh ReadyMixed Concrete Joint Stock Company and built a fresh concrete mixing plant with a capacity of 90 m3/h and a modern system of machinery, equipment, tank trucks, and pump trucks in Lien Mac port, Bac Tu Liem district, Hanoi.
2010
Hien Duc Building, primely located at 57 Tran Quoc Toan, Tran Hung Dao Ward, Hoan Kiem District, Hanoi, was inaugurated and opened
2012
Hien Duc Group jubilantly inaugurated and opened Hien Duc Plaza – Co.opmart supermarket and Dien Bien market complex, located on Phan Chu Trinh street, in the centre of Thanh Hoa city. Being comparable with “Wall Street”, it is home to dozens of joint stock commercial and state-owned banks and the head office of the People's Committee of Thanh Hoa province.
The period from 2014 to 2017
Ground clearance compensation and administrative procedures of the nationwide projects had been completed, and the proposal to set up a new project on Boutique Hotel Complex in Hoan Kiem District, Hanoi, an apartment complex in Cau Giay as well as others had been promoted
2017
We entered into a co-operation agreement with CapitaLand Group - a leading investment fund in Asia which has invested in numerous large projects in the world and Vietnam such as Sofitel Plaza hotel (now Pan Pacific) on Thanh Nien Street, Hanoi; Hanoi Twin Towers at 49 Hai Ba Trung, etc.
 
Hien Duc Group and CapitaLand have been working together to develop a premium project in the West Lake with a scale of nearly one hectare, to offer high-class serviced and residential apartments and residential offices to domestic and international customers. The project is expected to be a new highlight of the West Lake area in particular and Hanoi City in general
VISION & MISSION
Vision
With the desire to become the leader in the field of property development and trade and service investment in Vietnam, Hien Duc Group seeks to create world-class and sustainable values through co-operation with strategic partners, international investment funds, domestic and foreign professional consultant and operation management companies. Hence, Hien Duc Group is committed to bringing added value and great experience to our customers with our product and service system, partially involved in the development of our country.
Mission
With our slogan “Accompanying the Giants”; to co-operate and move forward along with global strategic partners as well as leading consultancy and operation management companies in combination with our personnel’s professionalism and dedication, Hien Duc is committed to offering our clients added values and excellent experience.

+ For our customers: Added value is delivered through high-quality and world-class products and services to our customers.
+ For our partners: Trust is always our top priority in our relationships with rich-experienced global strategic partners for mutual existence, support and development.
+ For our employees: We intend to build a working environment of solidarity, learning and sharing, with a professional, devoted and dedicated team.
+ For the community: We constantly maintain our efforts to create premium value, improve the quality of services and provide our customers with added value and the best experience, taking a small part in the development of our country.
Subsidiaries & Affiliates
It is a joint venture between CapitaLand Investment Fund and Hien Duc Group for developing a premium apartment complex in the West Lake.
The engagement of our strategic shareholder, CapitaLand, in the project development is a great opportunity for Hien Duc Group to learn the systematic and modern management thinking and large project development experience from such a huge partner.
01

CapitaLand - Hien Duc Joint Stock Company

Being a member of Hien Duc Group, this company mainly operates in developing Hien Duc Boutique Hotel complex project in Hanoi.
Customers will find the perfection in service quality and in each designed interior item of the project.


 
02

Hien Duc Hotel Investment Joint Stock Company

The company’s task is to develop Hai Hoa sea eco-resort complex in Tinh Gia district, Thanh Hoa province, including items such as Hotel, Condotel, Eco-resort, Bungalow, Beach Bar, Infinity Swimming Pool, etc.
The project’s scale is 6.7 hectares of land, including 435 m of the coastal line

 
03

Hien Duc Hai Hoa Joint Stock Company in Thanh Hoa

04

Dien Bien Market and Hien Duc Plaza Complex

The complex is invested on the precious land area of 6,500 m2 on Phan Chu Trinh street, downtown of Thanh Hoa city.
Scale: Hien Duc Plaza and Co.opmart shopping centre have 05 storeys and 01 basement.
03-storey Dien Bien market is home to around 200 small merchants.
05

Hien Duc Building



Scale: 09 storeys + 02 basements.
It is favourably located in the heart of Hanoi, at 57 Tran Quoc Toan, Hoan Kiem district.
The building is invested with modern systems and equipment, meeting high standards.
06

Viet Nga Fresh ReadyMixed Concrete Joint Stock Company

Location: Lien Mac port, North Tu Liem District. Hanoi
It has a capacity of 90 m3/h, a modern machinery and equipment system, and two German concrete pump trucks (with 45m boom arms).
Also, 12 dedicated tank trucks (with the load capacity of 10 m3 each) and 2 wheel loaders with 3.8 m3 buckets.